Have you ever paid attention to the FedEx logo and noticed the arrow hidden in the negative space between the ‘E’ and ‘x’? Check out 40 logo designs with similar hidden messages!
Hidden Messages in Brand Logo Designs
Those hidden messages can create an enlightening experience for viewers who discover them. Made by Oomph! has put together this list of other logo designs with hidden messages. Can you notice these little discoveries without the explanations?
What do you think?
Do you feel hidden messages help or add unnecessary distractions to a logo design? Please let me know what you think in the comments below. If you know of any others, please share!